Calgary Municipal Land Corporation · Partner packages
Streamlining project communications with partner packages
To further support CMLC's project communications, we developed a new "partner packages" feature for their website. This innovative solution streamlines the process of sharing project information with key stakeholders, including the media, project partners, community groups, architects, and construction teams.
Prior to this feature, CMLC relied on distributing USB drives and printed materials containing project details. While they still create hard copies for formalities and event handouts, the partner packages feature allows them to house all assets and downloadable information directly on their website. This digital approach enables easy updates and eliminates the need for physical distribution, reducing waste and ensuring all stakeholders have access to the most current information.
The site not only provides a seamless navigation experience but also serves as a dynamic storytelling tool, bringing CMLC’s impact to life in an engaging and accessible way.
The partner packages system includes a feature that requires users to enter basic personal information before downloading assets. This allows CMLC to track who has accessed specific materials and when, providing valuable metrics and insights. For example, if a media outlet downloads assets, CMLC can anticipate potential coverage and prepare accordingly.
Their solution also allowed for seamless post-launch enhancements, including the integration of partner packages that maximize the site’s structure and functionality. The result is a future-proof website that effectively showcases CMLC’s vision while empowering our team with a flexible and user-friendly CMS.
Launched in July 2024, the partner packages feature has transformed how CMLC communicates project information, offering a more sustainable, efficient, and trackable solution that keeps all stakeholders informed and engaged.
Details
- Year
- 2024
- Work
- Portals and member experiences, Custom CMS tooling, Web development, Content modelling
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